Patrize E. Richards is a Producer and Creative Strategist who devises intelligent, creative, and culturally viable solutions across multimedia production. Her diverse scope of expertise spans across marketing, branding, event production, design, audio-visual production, and content curation. With a specialization in strategy, a trained eye in aesthetics, and knowledge of cultural trends and behaviors within her industry, she poses as an asset to the cultivation of ideas and experiences that yield resonance in today's creative marketplace.
"My professional value lies in my ability to assess the vision of my clients, and propose strategic solutions that effectively achieve their desired outcomes."
— Patrize E. Richards
Leverages personal values, strengths, knowledge, and skills to achieve professional success while upholding ethical decorum.
Careful and acute analyses, evaluation, and conception to reach measurable endpoints.
Integrates forward-thinking, creative instinct, and mission to establish and/or navigate "big-picture" goals.
Demonstrates resilience, accountability, and effective work habits, yielding high quality output.
Capacity to manage, motivate, and inspire others to thrive professionally, and execute project goals and objectives effectively.
Ability to conceive and conceptualize creative ideas across diverse disciplines that are original, effective, and solution-oriented.
Skills and expertise based on experience accumulated throughout career.
Boutique consultancy specializing in creative strategy and vision-casting .
Managed production of branded content via influencer marketing for Bacardi on-site at One Music Festival in Atlanta, GA; talent booking via Live Nation.
Served as reinforcement to ensure efficiency in production execution of digital content series “Hot Ones” presented by First We Feast.
• Oversaw and managed multi-disciplinary studio operations of Invite Only Studio
• Manage pre-production process, including content ideation/development, delegating talent outreach/booking, scheduling, overseeing budget, etc.
• Craft and communicate brand identity and voice through creative direction
• Establish, build, and maintain relationships with clientele including, artists, record labels, managers, A&Rs, etc.
• Manage and oversee all aspects of recording sessions, photo-shoots, video production, events, branding, and marketing
• Supervise, mentor, train, and develop studio staff including performance management and evaluation
• Supported daily television sales operations and assisted in proposal creation with account executives
• Collaborated on creative advertising ideas for key advertising clients and agencies
• Created commercial schedules within client budgets and target markets
• Conducted research on new business development strategies, potential clients, and trends
• Operate audio board control for remote and in-studio programming for shows “Sunday Mornings with Reverend Al Sharpton” and “Open Line Live”
• Collaborate with producers to ideate and develop unique and creative programming content
• Enforce programming clock, ensuring producer/talent are on cue, content is delivered, and ads are fulfilled
• Coordinate and ensure the appropriate mix of music and sound for assigned shows
• Monitor technical quality and accuracy of incoming/outgoing on-air programming from master control room
• Administer on-air contests and screening listener call-ins
• Ensure quality of broadcast by monitoring function of studio equipment and reporting issues to engineering
• Acted as client liaison to sales and marketing departments
• Appointed to manage VIP and celebrity relations on-site at corporate, and special events
• Assisting in execution and supervision of special events including, concerts, festivals, expos, album releases, VIP experiences, and client activations; including signature events "SummerJam" and "Circle of Sisters"
• Coordinate event/on-site logistics including guest lists, accordant equipment, event setup and breakdown
• Delivering marketing assets and event recaps to sales department on behalf of clients